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The Value of adding and continuing to add content to your site:
   




1.

Quality content that is being added to or changed on a consistent basis increases the likelihood of visitors returning to your site again and again.
 
2. Search engines will more frequently spider a site that has content added on a regular basis.
   
3. If you have interesting information on your site visitors will recommend it to a friend.
   
4. People bookmark sites with interesting content to come back to later.
   
5. More content gives visitors a feeling you know your area in and out and hence they are far more likely to use your services or buy your products.  You become the expert.
   
6. Since each page of your site has the ability to attract visitors and rank in the search engines the more pages you have the more chances you have to both attract visitors and increase your rankings.
   
  7.

Each page of content can be optimized for a specific search term giving it even more of a chance to rank well.

   
8.

Other website owners wanting to give their visitors additional information may well link to one of your content pages giving you external links to your site which also improves search engine rankings (and gets you more visitors).

   
9.

If you decide to sell related services or products on your site each page is another opportunity to place a link or an advertisement.

   
10. Studies show that sites will lots of content have higher conversion rates.
   
11. High quality, professionally written content makes you and your site look great to visitors.
   
12.

With search engines quality, unique content is a must.  Larger sites always tend to rank higher.

 
 





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